In today’s digital age, lawyers are constantly seeking innovative ways to attract more clients and establish themselves as industry leaders. Podcasting has emerged as a powerful tool for legal marketing, allowing law firms to showcase their expertise, connect with potential clients, and build brand credibility. In this article, we’ll explore the benefits of launching a legal-focused podcast, including inviting guest speakers and promoting episodes to attract the best mass tort leads for law firms and legal leads for attorneys. Consistently delivering high-quality content on your podcast helps build trust with your audience. As listeners become familiar with your firm’s expertise, they are more likely to turn to you for legal assistance when needed.